PRETTY IN PINK

Over the last few years we've seen pink make a comeback in everything from fashion to fine dining and even home decor. It’s been absorbed and incorporated into the branding of some of today’s most popular companies, across several different verticals. And the reasoning behind why many companies are gravitating towards pink isn’t a coincidence. 

Pink is bold. Daring. Fun. Exciting. Youthful. Empowering. Vibrant. Sweet. Playful. Romantic. Charming. Feminine. 

It's a color that represents happiness in all ages because it reminds us of a simpler time. 

The color pink has a calming effect – a little touch of pink can make you feel at ease and comfortable with your surroundings. 

Pink also makes people optimistic. They say if someone is seeing the world through rose-tinted glasses, it means they are seeing the world with excessive optimism. 

Essentially, pink is the color of hope.

At Batch, we feel inspired by pink everyday. We incorporated pink into our brand, our showroom, and our team. Every part of Batch embodies pink traits – from being bold, to taking risks, to empowering women, and creating charming homes from the Bay to LA. 

We love pink because it motivates us to be different and to make a change. As Miley Cyrus once said, “pink isn’t just a color, it’s an attitude too!” 

And we couldn't agree more. 

Over the next month, we’re celebrating the color pink – both through new products in our spring Batch and blog content around all things pink. Stay tuned for pink decorating tips, tricks, and ideas to inspire you to introduce the color into your life!